In 2013, Team StarKid reached a crossroads.

Their musicals were getting bigger, costs were getting higher, and despite millions of views, the company struggled to turn online success into a profitable business.

Founders Nick and Matt Lang faced a crossroads. They could continue with the model they always knew or they could try something different.

That’s where Twisted begins.

Now, more than a decade later, we’re going back to the beginning.

This is a story about reinvention and happy accidents, about staring failure in the face and deciding to do something completely different, but above all else…it’s a story about what happens when you choose to begin again.